Wine Investor

Before founding the FINE publishing house, Pekka Nuikki became famous as a wine investor. There are over 200 wine investing related articles about him and he has visited several television programs to discuss the subject. Since 1998 Nuikki has published the Wine Investing Report on a monthly basis and was also the first person in Europe to publish a book about wine investing. This over 450 pages long ‘In Vino Veritas – How to collect and invest into wines’ -book is the basic book of wine investing. His second book about wine collecting and investing was released at the end of 2016.

Wine consultant

Pekka Nuikki has operated also as a private wine investment consultant for over a decade, primarily for over 50 private clients who are mainly the leaders of listed large-scale enterprises. He has also served on the board and as a senior consultant in the Girasole company, which is the only company in the Nordic countries that specializes on wine investing and as a wine damage inspector for one of the Europe’s largest insurance company’s. In addition, Nuikki has assisted several international wine funds as a senior consultant and operates as the chief editor for the world’s only Wine Investing magazine.

Pekka Nuikki is the President and the founder of the most exclusive wine club in Europe called The Vine Club(established 1989 in London). He is also the creator of 100-events and The Wine of the Decade-competition.

Wine photographer

Pekka Nuikki is named several times as the world’s leading wine photographer. Hei has had numerous solo exhibitions around the world since 1990. Many significant museums and private collectors have his work in their collections. Most recently his wine related work was exhibited at the Bordeaux festival Fête de la Fleur, in Wien at Coburg Palace, in Frankfurt and at Meadowoods in Napa Valley and In New Delhi in India. Many books have been published on his art, the latest being on the subject of wine, Black & White Wine Stories. Two new wine related photography publications by Nuikki are coming out next: Wine Views and Napa Terroir.

Pekka Nuikki is a board member of the Finnish Photographic Artist' Association and member of the The Artists' Association of Finland since 1990. Board member since 2020.

Pekka is also a decent tennis player (has played his country´s nacional team), a keen golfer with handicap -1.8 with seven hole in ones (two of them in Par 4) and also has a black belt in Kendo. He lives in Helsinki with his wife and four children.

Nuikki.

Pekka Nuikki b. 1962

www.nuikki.com, www.tastingbook.com, www.fine-magazines.com

www.250kmh.com, www.bwwcompetition.com

Mr. Pekka Nuikki is a well known figure in the wine world. As a writer, photographer, author, investor, lecturer, consultant,and the founder of world´s leading Fine Wine magazines, world´s largest wine information platform –tastingbook.com and world's biggest wine competition -BWW-Best Wine of the World competition, he has become not only a respected expert of fine wines, but one of the most important personality when it comes to future of the Wine Media.

Editor-in Chief

 Pekka Nuikki is the founder and Editor in Chief of the FINE-magazines. FINE Magazines is the leading Fine Wine magazines in the world. It is currently publishing six different magazines: Scandinavian FINE Wine Magazine is published in two languages in all the Nordic countries, European FINE Wine Magazine in English in 19 countries, American FINE Wine Magazine in English in 4 countries, German FINE Wine Magazine in all German-speaking countries, FINE Champagne Magazine, the World’s first and only international champagne magazine in English in 56 countries and World´s only Wine Investing Magazine in over 50 countries. Pekka is also in charge of the appearance and illustration of the magazines.

Author

Nuikki is also one of the leading and most productive wine authors in Europe. Several wine themed books of his have been published in recent years, most recently publications in English and German: Drinking History –Stories from Wines, and Vintages 1870-1970, Mouton-Rothschild Art and Wine and “Michelin Guide” of Wine world – 1000 Finest Wines Ever Made, The 100 best Champagnes, The Wines of the Decade and Drinking History part II. He has published over 30 books all together.

Creative Director

Pekka Nuikki also have devoted part of his workday into being Creative Director of an advertising agency group. He has been responsible of the look and marketing of several international brands since 1996. Commercials, photographs, logos, volumes, and publications of his creation have been awarded all over the world with over 150 international awards incl. Kodak Pro Prize, Montreaux Film Festival Golden Palm, Clio Gold Award, Epica Gold Award, LIA Grand Prix and Dialogue Grand Prix.

 Professional photographer

In earlier life Pekka Nuikki has travelled as an fashion and art photographer in over 100 countries and worked as a advertisement film director. His photographs have been published in hundreds of magazines and publications. He has studied photography in e.g. London College of Printing Art and film directing in the British Film Institute. Furthermore, he has taught in a number of educational institutions e.g. in France and England. His commercial work has been published in two volumes: Eye of the Vision and Eye of the Vision in Colour.